May 10, 2008
While PETA can often be accused of going overboard with some of their tactics and ideas regarding the ethical treatment of animals, the ad campaign, "Here's the Rest of Your Fur Coat" is brilliant by any standard. Not that the people who love fur and like to shove their "look-at-me-and-my-luxuriously-soft-and mad-expensive-dead-animal-coat" in your face will give a damn. When you wear fur you automatically don't care at all about the poor animals who gave their lives for your stupid rich people fashion whims, or how they suffered, and you certainly could give a shit what their bodies look like after being mangled for your own pleasure. But for the rest of us, the humane ones who would rather go naked than kill an animal to look hot on a night out, this picture speaks volumes.